Everyone desires a higher Google rank. However, it may be more complicated than it has ever been in 2023. Today, I want to talk about a few easy SEO tricks that helped us get there. Here is some advice: Refresh declining content, boost important pages with internal links, improve page experience signals, double-dip on mixed intent keywords, include FAQ sections, include expert quotes, optimize for low-hanging featured snippets, upgrade image backlinks, fix dead pages with backlinks, run an annual content audit, and build more backlinks 1. Put an end to focusing on trivial matters and consider the following in 2023: Most SEO-related material found online is nonsense. Given the world's increasing noise, this shouldn't come as a surprise, but it does mean that it's easy to waste time applying SEO tips that won't help. Let's quickly go over some of this advice: Utilize LSI terms. There are no LSI keywords. John Mueller of Google has stated this for himself. In my gui...